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Tuning In

Tuning In is Radiocentre's flagship conference series. Tuning In North is open for registrations now, sign up to our newsletter to be the first to know when sign up opens for Tuning In London.

  • Tuning In North
The circle-red Podcast circle-red
The audio triangle-pink play-pale-green market

New national radio brands, the advent of smart speakers and a surge in streaming and podcast listening has led to an audio revolution.

  • Radio and the audio revolution
  • The future of radio
  • Ad Revenues and Forecasts
  • Top Radio Spenders
Why use yellow-triangle equalise-aqua radio?

Whether new to radio or wanting to use radio better, here's why radio will be an effective advertising medium for your brand

  • Commercial radio at a glance
  • Roles for radio
  • Radio for specific sectors
  • Radio effectiveness
How to star-pale-red circle-blue do it

Getting your radio campaign to air has never been easier. Here's what you need and how to make it creatively brilliant.

  • Planning your campaign
  • Creativity
  • Measuring your campaign
  • Training
Clearance

To enquire about ad clearance call 020 7010 0608 in office hours, 07710 400276 outside of hours or clearance@radiocentre.org

  • Submit Script
  • Copy Guidelines
  • Clearance Services
  • Ts&Cs May Not Always Apply
  

Copy Guidelines Index

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  • A
  • B
  • C
  • D
  • E
  • F
  • G
  • H
  • I
  • J
  • K
  • L
  • M
  • N
  • O
  • P
  • Q
  • R
  • S
  • T
  • U
  • V
  • W
  • X
  • Y
  • Z

A

  • Accountants
  • Acupuncture
  • Adoption & Fostering
  • Adult Shops
  • Alcohol
  • Alternative & Complementary Medicine
  • Anti-Drugs Messages
  • Appeals To Fear
  • Architects
  • Aromatherapy
  • Availability Only
  • Award-Winning & Multi-Award-Winning
Back to top

B

  • Barristers
  • Beauty Salons & Treatments
  • Beauty Treatments
  • Best
  • Betting & Gaming
  • Bingo, Betting, Gambling, Gaming & Betting Tipsters
  • Blood Tests
  • Body Piercing & Tattoos
  • Booking Fees
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C

  • Cabs & Taxis
  • Cannabidiol (CBD) and Cannabis Products
  • Car Dealerships
  • Car Finance Helper
  • Charities
  • Children
  • Chiropodists and Podiatrists
  • Chiropractors
  • Christmas
  • Cigarettes, Tobacco & E-Cigarettes
  • Claims Management Companies
  • Clinical Evidence
  • Clinical Trials
  • Collagen Supplements
  • Comparative Advertising
  • Competitions & Prize Draws
  • Competitor Brand Names
  • Condoms & Contraception
  • Consumer Advice Services
  • Copycat Creative Treatments
  • Copyright & Immitation
  • Cosmetic Surgery
  • Country of Origin
  • Credit & Lending
  • Cruelty to Animals
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D

  • Dating Services
  • Death
  • Debt Management
  • Denigration
  • Dentists
  • Discrimination, Minority Groups & Use of Accents
  • Divination & the Supernatural
  • Doctors
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E

  • Educational Courses
  • Endorsements & Testimonials
  • Energy Drinks
  • Environmental Claims
  • Erectile dysfunction
  • Example Uses of Free
  • Exclusive
Back to top

F

  • Family Planning
  • FCA Confirmed Industry Guidance
  • Fertility Clinics
  • Fictional Playlets
  • Films, DVDs and Video Games
  • Finance
  • Fireworks
  • Flights & Airlines
  • Food & Supplements
  • Food & Supplement Claims
  • Free
  • Free Trials
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G

  • Gender Stereotypes
  • Guarantee
  • Guns, Gun Shops, Clubs & Clay Pigeon Shooting
  • Gut Health
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H

  • Harm & Offence
  • Holiday Offers
  • Homeopathic & Herbal Remedies
  • Homeworking Schemes
  • Hospitals & Clinics
  • Hypnosis
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I

  • Identification of Advertising
  • Immigration Services
  • Instructional Courses
  • Insurance & Assurance
  • Interference & Static Noise
  • Introductory Offers
  • Intrusive Sound Effects
  • Investments, Spread-Betting & Cryptoassets
  • IV Drip Treatments
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L

  • Lap Dancing
  • Laser Treatments
  • Limited
  • Lotteries
  • Lowest and Unbeatable Price Claims and Price Promises/Guarantees
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M

  • Medicines, Medical Devices, Treatments and Health
  • Mental Health & Medical Conditions
  • Misleadingness
  • Mortgages
Back to top

N

  • Newspapers’ Celebrity References
  • News-Style Ads
  • Nicotine Replacement & Quitting Smoking
  • Nursing
Back to top

O

  • Opticians
  • Osteopathy
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P

  • Parliamentary Scenarios
  • Passing Off
  • Pawnbrokers
  • Pensions & Investments
  • Pet Shops
  • Phone, Internet & TV Providers
  • Physiotherapists
  • Police
  • Political Advertising
  • Political Advertising Additional Advice
  • PPE & Face Coverings
  • Pregnancy Testing
  • Premium Rate & 0800 Phone Services
  • Presenter Endorsements
  • Price Reduction Claims
  • Private Investigators
  • Prohibited Advertisers
  • Protection of Privacy
  • Psychiatry & Counselling
  • Pyramid Schemes
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R

  • Reflexology
  • Religious Ads
  • Religious Themes
  • Requesting Fast Track
  • Retailer Claims
  • Review Quotes
  • Royalty
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S

  • Sales & Sale Prices
  • Sanitary Products
  • Savings & Deposit Accounts
  • Scheduling Advice
  • Separation of Advertising
  • Sexual Innuendo
  • Sex Education
  • Silence in Advertising
  • Slimming, Dieting & Weight Loss
  • Smoking Scenarios
  • Social Responsibility
  • Solar & Renewable Energy
  • Solicitors
  • Special Categories
  • Sperm Donation
  • Sponsorship
  • Sunday Trading
  • Superlatives
  • Surrogacy
  • Swearwords, Bleeps & Taboo Slang
Back to top

T

  • Tanning Salons
  • Taste, Harm & Offence
  • Telecomms-based Sexual Entertainment
  • Terms & Conditions
  • Testimonials
  • Therapeutic Massage
  • The Olympics
  • Timeshares
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U

  • Unbeatable
  • Utilities
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V

  • VAT
  • Veterinary Products
  • Veterinary Surgeons
  • Voted Best
Back to top

W

  • Warranty
  • Weaponry
  • Window Companies
Back to top

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Commercial Radio at a Glance

Commercial Radio at a Glance

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