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“If only there’d been ads on the radio
to tell me how well ads on the radio work”

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In radio we trust

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When you advertise on radio, you can be confident you’re in a trustworthy environment. Information on radio is more trusted than in any other medium1 and ad campaigns that feature radio generate four times the level of brand trust of those that don’t2.

Be trusted. See radio differently.

1 – Ofcom; 2 – IPA Effectiveness Databank

Choose the company you keep

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When you advertise on radio, you select which stations your ads will be heard on and at what times.You even know who will be presenting the show they appear in.

Be safe. See radio differently.

Crystal clear,
not crystal ball

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When you advertise on radio you know how many times your ad has been heard. With listening figures independently measured by RAJAR and reported through J-ET, you can analyse your campaign spot by spot – accurately and transparently.

Be informed. See radio differently.

You can’t close
your ears

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When you advertise on radio, you can be confident your ad will be heard. Because the ads play out in real time and ad avoidance is low, your ads get noticed, not blocked.

Be heard. See radio differently.

What’s new

Latest Aerial Award Winner crowned

Latest Aerial Award Winner crowned

The winner of the latest Aerial Award is The Gate, London with their ‘A big deal – Slide’ spot for Chiltern Railways. The ad was picked by this month’s judge Caroline Pay, joint chief creative officer at Grey London. Congratulations to the winning team behind the ad, Creative director Hugo Bone and Writer Claire Phillips.

Andy Street and Jamelia to headline Tuning In Midlands conference

Andy Street and Jamelia to headline Tuning In Midlands conference

Radiocentre is coming to Birmingham’s Everyman Cinema on Thursday 28 September for its latest Tuning In conference. The event will be headlined by the first Mayor of the West Midlands, Andy Street, who will set out his priorities for the creative industries and media in the region.

Action Stations

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Radiocentre’s war on Terms & Conditions

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Valuing Radio





28sep9:00 am- 11:30 amTuning In Midlands


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