8 out of 10 new car drivers would never consider buying a car without a radio, according to the biggest ever survey of drivers across UK, France and Germany.
Last night I went along to the creative kick-off of D&AD’s new category, Use of Media, at The Hospital Club in central London.
UK commercial radio stations have reported their highest ever audience, overtaking the BBC for the first time in 15 years according to new listening figures released by RAJAR for Q4 2015.
Launch of 18 national stations signals a new era for digital radio
Radiocentre, the trade body for commercial radio, has snapped up Tom Stevens as its Interim Head of Marketing.
Radio stations across the UK and Ireland have been remembering broadcasting legend Sir Terry Wogan, who died this weekend.
Radiocentre has appointed Lucy Generals, to create a campaign to raise awareness and boost positive perceptions of radio amongst advertisers and agencies. Lucky Generals is considered one of the UK’s most forward thinking advertising agencies, responsible for high profile campaigns for Paddy Power, Pot Noodle and Amazon.
Radio: Connecting Past and Future
Radiocentre’s strategy document outlining our vision and plans for the years ahead.
This report outlines a progressive vision for a thriving and successful commercial radio sector, proposing new ways of working with Government, Ofcom and the BBC so radio can continue to thrive.