In radio we trust
When you advertise on radio, you can be confident you’re in a trustworthy environment. Information on radio is more trusted than in any other medium1 and ad campaigns that feature radio generate four times the level of brand trust of those that don’t2.
Be trusted. See radio differently.
1 – Ofcom; 2 – IPA Effectiveness Databank
Choose the company you keep
When you advertise on radio, you select which stations your ads will be heard on and at what times.You even know who will be presenting the show they appear in.
Be safe. See radio differently.
not crystal ball
When you advertise on radio you know how many times your ad has been heard. With listening figures independently measured by RAJAR and reported through J-ET, you can analyse your campaign spot by spot – accurately and transparently.
Be informed. See radio differently.
You can’t close
When you advertise on radio, you can be confident your ad will be heard. Because the ads play out in real time and ad avoidance is low, your ads get noticed, not blocked.
Be heard. See radio differently.
Hundreds of local and national commercial radio stations will be broadcasting the One Love Manchester benefit concert live on Sunday June 4. It is being held at the Old Trafford Cricket Ground, commencing at 7pm.
Michael Hill, founder and MD of Radioplayer, was among the handful of radio industry stars who received a Radio Academy Fellowship at yesterday’s Radio Festival. The Fellowship is bestowed on individuals who have made outstanding contributions to the industry or the Academy.
To the British Library yesterday, the hottest June day since 1976, for The Radio Academy’s 2017 Radio Festival.
Since 1930s soap operas, radio has proved an effective means to imbed brands into the public consciousness.
Radiocentre is delighted to congratulate Ashley Tabor, Founder and Executive President of Global, on his OBE for services to the Media Industry.
Abbott Mead Vickers BBDO’s Bridget Angear has written for marketing and advertising publication Campaign on the emotional connection radio has with its listeners.
Charlie Rees, a former Senior Creative Account Manager at Global Radio, sadly lost her battle with mouth cancer in May. But she fought her illness with characteristic vitality, spirit and creativity.