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“If only there’d been ads on the radio
to tell me how well ads on the radio work”

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In radio we trust

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When you advertise on radio, you can be confident you’re in a trustworthy environment. Information on radio is more trusted than in any other medium1 and ad campaigns that feature radio generate four times the level of brand trust of those that don’t2.

Be trusted. See radio differently.

1 – Ofcom; 2 – IPA Effectiveness Databank

Choose the company you keep

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When you advertise on radio, you select which stations your ads will be heard on and at what times.You even know who will be presenting the show they appear in.

Be safe. See radio differently.

Crystal clear,
not crystal ball

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When you advertise on radio you know how many times your ad has been heard. With listening figures independently measured by RAJAR and reported through J-ET, you can analyse your campaign spot by spot – accurately and transparently.

Be informed. See radio differently.

You can’t close
your ears

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When you advertise on radio, you can be confident your ad will be heard. Because the ads play out in real time and ad avoidance is low, your ads get noticed, not blocked.

Be heard. See radio differently.

What’s new

A double nomination at Media Week Awards

A double nomination at Media Week Awards

For the second year running Radiocentre has been twice shortlisted in the Trade Body Research category of the Media Week Awards. The projects ‘Radio: the Brand Multiplier’ and ‘Getting Vocal’ are up against entries from Newsworks, IAB UK and Magnetic.

.radio website domain coming soon

.radio website domain coming soon

Later this year will see the launch of an initiative enabling companies to register websites with the top level domain name of .radio (alongside the usual domains of, .com etc).

Tuning In Midlands – Radiocentre is coming to Birmingham

Tuning In Midlands – Radiocentre is coming to Birmingham

Radiocentre, the industry body for UK commercial radio, is to host its Tuning In Midlands conference in Birmingham. The event will take place on Thursday 28th September at the Everyman Mailbox. Tuning In Midlands will bring industry leaders and innovators together for a two-hour morning session.

Action Stations

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Radiocentre’s war on Terms & Conditions

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Valuing Radio





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28sep9:00 am- 11:30 amTuning In Midlands


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Sound, commercial, sense.
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