Radio services are facing a once in a generation technology shift in terms of how it is distributed, moving from broadcast to IP distribution – with a rapidly increasing share of listening forecast to take place on voice assistant platforms (smart speakers). 

To better understand the relationship between radio services and voice assistant platforms in the coming decade, Radiocentre have commissioned Frontier Economics to assess how radio’s increasing dependence on voice assistant platforms will affect future outcomes in the sector.

Frontier Economics: An assessment of the bargaining relationship between radio and voice assistant platforms in the coming decade

For further information, please contact Will Thomson, Senior Policy Manager, at