Daily Press Summary

Daily Press Summary | Thursday 15th April 2021

Radiocentre appoints replacement CEO
Ian Moss has been appointed as CEO of Radiocentre, the industry body for commercial radio.
Mediatel

IPA Bellwether finds budget cuts easing and optimism growing
There are signs of recovery as cuts to UK marketing budgets are softest since Q1 2020, though pressures of lockdown restrictions remain.
WARC

Radiocentre appoints Ian Moss as its new CEO
Ian Moss has been appointed as the new CEO of Radiocentre, replacing Siobhan Kenny who announced her departure last year.
Radio Today

The sound of a new generation of audio influencers
Influencer marketing has a new string to its bow: the audio creator. A new WARC Trend Snapshot outlines how these influencers differ from those brands are used to working with on visual social platforms like Instagram and TikTok.
WARC (£)

Marketing decline slows again, says Bellwether
The downward trend in UK marketing budgets has softened for the third quarter in a row, according to the latest IPA Bellwether report.
Mediatel

As Publicis returns to growth, CEO Sadoun underscores promise of e-commerce
Publicis Groupe has pipped market expectations, with its Q2 financial results marking a return to growth amid wider global economic instability.
The Drum

Tesco deems marketing ‘mission critical’ following Covid sales boost
CEO Ken Murphy is “optimistic” about the future of the business, highlighting value, loyalty and online as the three areas Tesco will be focusing on in the year ahead.
Marketing Week

Oscars in talks to use BFI Southbank for Academy Awards show
After initially rejecting Zoom appearances from overseas nominees, the Oscars is setting up ‘hubs’ internationally to allow participation.
Guardian

Brewers furious at ‘nanny state’ plan to put calorie count on beer in pubs
Brewers have criticised a plan to make pub chains put calorie counts on pints, saying that the idea is ludicrous and unnecessary.
The Times (£)

UK rap and hip hop the soundtrack to lockdown, BPI analysis finds
Meanwhile, listening to rock fell to 18.8%, with guitar bands suffering from the cancellation of gigs and festivals.
iNews

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