Industry News

Voice of the X Factor Peter Dickson and Adam&EveDDB’s Ben Tollett on Radiocentre’s new podcast

Radiocentre has released the first episode of a new podcast series, See Radio Differently. Hosted by Radiocentre’s George Butler, the podcast features interviews, showcases and segments focused on radio, media and advertising.

In Episode 1 of the podcast, Executive Creative Director of Adam&EveDDB, Ben Tollett, talks about the pressure of creating the much anticipated John Lewis ads, why advertising loves awards, and is posed the big question: Chris…Evans or Moyles?

Also in the podcast, voice of the X Factor Peter Dickson shares what role radio played in kick-starting his career as one of the most famous voices in Britain; Michael Hill, MD of Radioplayer discusses the impact of voice control for radio; and the latest Aerial Award winning ad from BBH can be heard.

For Radiocentre, the industry body for UK commercial radio, the podcast is another element of its See Radio Differently positioning which asks advertisers, agencies and stakeholders to support more ambitious use of radio.

The podcast is available on Radiocentre’s iTunes and Audioboom channels, alongside the extended interview with Peter Dickson. Subscribe and listen here