Radio bite: The feel-good medium
Radio is a powerful and often underutilised platform for advertisers. During these unprecedented times our Radio Bites series will give compelling reasons for brands to continue to be heard on the airwaves and why consumers will be listening.
We’re living through unprecedented and unnerving times, it’s a period in which joy feels hard to come by. Radio is by no means the solution to the crisis at hand, but it is proven to boost happiness for listeners.
With many forced to self-isolate at home, there’s no doubt that the nation will need to find moments of joy wherever possible. So if you’re in search of a pick-me-up, turn on your favourite music station and enjoy some much needed feel-good factor. Find out more.