Daily Press Summary | Wednesday 8 November 2023

The King’s Speech confirms plans to proceed with the Media Bill and further deregulation
Plans to move ahead with major deregulation for commercial radio and measures to support stations on smart speakers have been confirmed.
Radio Today

Kevin the Carrot takes the early lead for Aldi in Christmas ad effectiveness rankings
Both Aldi and M&S Food have scored the highest possible long-term effectiveness rating of 5.9 stars on System1’s Test Your Ad platform. Both ads see the return of brand characters from previous festive campaigns.
Marketing Week

Dove body image ads accused of being irresponsible but ASA rules otherwise
More than 100 complaints received over ‘Self-Esteem Project’ campaign.
Campaign (£)

King’s Speech includes welcome support for radio industry
New measures to support UK radio on smart speakers have been welcomed by the radio industry following the announcement of a new Media Bill in the King’s Speech.
Mediashotz

ITV warns of revenue hit from Hollywood strikes
The British broadcaster said its studio business was facing challenges in the short term due to walkouts in the US, which it said would delay revenues until 2025.
The Telegraph (£)

Tesco Whoosh: BBH ad celebrates when ‘going to the shops isn’t your bag’
Tesco has launched its first major marketing push for in-house rapid grocery delivery service Whoosh, with a debut ad campaign which celebrates when ‘going to the shops isn’t your bag’.
Marketing Beat

Uber hops on board with train-booking campaign by Mother London
OOH work is taking over UK stations.
Campaign (£)

Richard Knight becomes BBC Studios Director of Audio for BBC Studios Productions
BBC Studios has appointed Richard Knight Director of Audio as it takes over factual, entertainment and drama audio content from the BBC’s in-house production team.
Radio Today

John Lewis teases its new Christmas ad
The retailer has hinted at a festive ad hinged on growing traditions. It will be the first developed with new agency Saatchi & Saatchi.
Marketing Week

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