Industry News

Radiocentre and commercial radio support DEC Venezuela Appeal

Radiocentre is helping to co-ordinate the latest appeal by the Disasters Emergency Committee (DEC) across commercial radio and audio in response to the catastrophic earthquakes in Venezuela.

The new radio appeal has been voiced by British actor and presenter, Sir Michael Palin, and all commercial and community stations are once again being invited to support the DEC’s fundraising effort.

According to the DEC, the twin earthquakes struck within seconds of each other. To date, 1,900 people have been killed with the death toll rising, and thousands are missing or injured.

Radiocentre is encouraging commercial radio stations to participate in this appeal on humanitarian grounds, to help support the response to this devastating disaster. A 10, 20 and 30 second version of the appeal have been recorded and are available now. The DEC would be grateful for the spot to be played as often as possible from today, with a particular emphasis on the next two weeks.

The spots have been distributed via Audiotrack and can be found with the JCN 3296662. Anyone who cannot access Audiotrack should contact helpdesk@audiotrack.co.uk. Community stations looking to run the appeal should contact office@communitymedia.uk. For more information on the appeal more generally contact tiegan.cambridge@radiocentre.org.

The DEC brings together 15 leading UK aid charities to raise funds quickly and efficiently at times of humanitarian crisis overseas.

Over the last 60 years they have responded to earthquakes and tsunamis, hunger and drought, the impacts of conflict and climate change and reached millions of people in humanitarian need across more than 60 countries.

The UK public has given an astounding £2.5 billion to 79 national appeals, responding every time they have called upon them to help, showing great empathy and generosity.