Radiocentre News

Speakers from adam&eveDDB, Cazoo, Goodstuff and Global added to Tuning In line up

Speakers from adam&eveDDB, Cazoo, Goodstuff, Global and Bauer have been added to the line up of speakers for Tuning In: Advertising in uncertain times.

The free to attend event for media and marketing professionals will take place at 9.30am on Tuesday 2nd March. Laura Rogers, adam&eveDDB’s Global Creative Director, will discuss the creative agencies’ approach to brand tone during uncertain times. Also speaking at the event is Sarah Gale, Director of Research and Insight at Global. Sarah will present original research from Global’s Voice of the Nation study.

Cazoo’s Brand Director Lucas Bergmans, will discuss how Cazoo has used radio in uncertain times, with Goodstuff’s Audio Director Sam Austin. Finally, Bauer’s Chief Creative Officer Lucie Cave will be on hand to interview Absolute Radio’s Dave Berry and Matt Dyson, to discuss the relationship between broadcaster and listener.

Already announced for the event is former Foreign Secretary David Miliband, Oxford University fellow and renowned economist Dr Linda Yueh and Lucky Generals Co-Founder Andy Nairn, one of the world’s most respected brand strategists.

The event will be introduced by Radiocentre’s CEO Siobhan Kenny, who will provide an overview of the radio sector and how it has supported audiences and advertisers during the past year. There will also be new Radiocentre research launched by Client Director Lucy Barrett and Insight Manager Kamilah Kamara, looking at the pandemics impact on radio listening. Heart presenter Pandora Christie will host the livestream.

Tuning In: Advertising In Uncertain Times will take place on Tuesday 2nd March at 9.30am. Sign up is free and you can register here.

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