Action Stations: The Output and Impact of Commercial Radio

 

Did you know that eight and a half hours of public service content are broadcast  by commercial radio stations every week?  

RadioCentre produced the Action Stations report to showcase the findings of a substantial audit of over 160 stations.  The audit covered the vital public service content of UK commercial radio, detailing its key contribution to local communities and charitable fundraising.

We backed the report with a nation-wide advertising campaign on commercial radio, highlighting the valuable contribution the industry makes to communities and local businesses.

Key findings include:

  • Radio is at the heart of communities and commercial stations broadcast support for charities and community groups for an average of 13 minutes every week.

  • Stations across the country continue to engage listeners on politics and social issues.

  • Radio is a great platform for MPs to speak to the communities they represent but also give listeners a chance to challenge their MP.

 

Action Stations 2008

The first Action Station audit was conducted in 2008 and demonstrates the industry’s investment in vital public service broadcasting such as news and information; cultural and social action; community involvement and charitable activities.

Key findings include:

  •    83% of stations include local music in their schedules
  •    Stations broadcast an average of 23.7 hours of speech content each week
  •    Commercial Radio directly raised over £17 million for charity in 2007
Listen to Isle of Wight

Photos from stations

KMFM Killamanjaro
Jack FM in Afghanistan