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In radio we trust

When you advertise on radio, you can be confident you’re in a trustworthy environment. Information on radio is more trusted than in any other medium1 and ad campaigns that feature radio generate four times the level of brand trust of those that don’t2.

Be trusted. See radio differently.

1 – Ofcom; 2 – IPA Effectiveness Databank

When you advertise on radio you know how many times you ad has been heard.With listening figures independently measured by RAJAR and reported through J-ET, you can analyse your campaign spot by spot –accurately and transparently.

Be informed. See radio differently.

Crystal clear, not crystal ball

Choose the company you keep

When you advertise on radio, you select which stations your ads will be heard on and at what times. You even know who will be presenting the show they appear in.

Be safe. See radio differently.

When you advertise on radio, you can be confident your ad will be heard. Because the ads play out in real time and ad avoidance is low, your ads get noticed, not blocked.

Be heard. See radio differently.

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Sound, commercial, sense.
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